Member Database Geocoding for the Birmingham, AL, YMCA

Spatial Focus developed a system to track members and program customers of the YMCA by location throughout the Birmingham Y's service area. Using free and off-the-shelf components, Spatial Focus developed a system to structure existing membership and customer records from a proprietary system into a spatial database. The system permits the Y to query its data to determine the geographic locations of various categories of customers and members, including age, type of programs attended, YMCA branch utilized, and to analyze this data against census data to determine market penetration statistics. Read more about this project.